Leverage data-driven analysis to increase sales volumes
Optimise sales and aftersales across all your dealership sites with network-wide insights into competitor offers and incentives, and buyer behaviour.
Strategic market insights for car dealers
Car dealerships are navigating a fast-paced landscape, with changing preferences, numerous vehicle deals available, and a growing focus on customer experience impacting sales and marketing approaches.
As technology continues to evolve, understanding buyer behaviour and attitudes to different brands, powertrains, and mobility solutions is vital. Data-driven knowledge and car dealership software helps to inform inventory and pricing decisions and optimise the customer journey – from first purchase to aftersales.
Business intelligence that powers sales and forecasting
Our portfolio of solutions for car dealers are underpinned by our vast knowledge of vehicle specifications and product-driven insights into the dealership market.
We provide up-to-date information about competitor pricing and offers, as well as data about vehicles and product sales insights that reveal the most popular specs, models and trims. Our insights into options and packages uptake can help increase revenue per sale.
| 200+ |
brands
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| 1800+ |
models
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| 75000 |
market events every month
|
Drive your dealership forward with specialist market intelligence
Data is everywhere, in every part of our businesses. Every customer touchpoint and every transaction create data points – thousands of them each year.
The key to effective management is joining those dots – this is where Sales Link comes in. In the UK alone, we have data from over 100,000 transactions across 900 locations and growing!
With data-driven insights to inform their decision-making, dealers can get ahead of buying and sales trends, better understand what customers are looking for, and optimise their performance.
Paul Hilton, Head of Sales Link
Industry leading automotive research, analysis and insights
