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    31 July 2026
    New Maruti Suzuki Brezza 2026 Facelift: Price, Engines, Design & Equipment
    Maruti Suzuki's 2026 Brezza facelift adds a new turbo-petrol engine, six airbags as standard and updated connected tech, starting at ₹7.39 lakh.
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    31 July 2026
    New Maruti Suzuki Brezza 2026 Facelift: Price, Engines, Design & Equipment
    Maruti Suzuki's 2026 Brezza facelift adds a new turbo-petrol engine, six airbags as standard and updated connected tech, starting at ₹7.39 lakh.
    By Nikhil Bhardwaj
    31 July 2026
    The digital car buyer has changed. Has vehicle listing kept up?
    We look at why the vehicle detail page must evolve from a passive advert into a useful decision-support experience if online retailers want to keep up.
    By Team JATO
    15 July 2026
    What incentives reveal about competitiveness in Brazil's compact SUV market
    Explore how incentives shape competitiveness in Brazil's compact SUV market, revealing key strategies OEMs use to influence pricing and drive sales.
    By Rafael Sellinas
    02 July 2026
    Breaking in and scaling fast: how Chinese carmakers are reshaping Europe
    Chinese carmakers are rapidly transforming the European automotive landscape. Read JATO's analysis on just how fast they move, how much market they've won and what it means for European OEMs.
    By Steffen Michulski
    01 July 2026
    How to decode competitor finance strategies in real time
    JATO's insights on finance strategies in the C-SUV HEV segment, highlighting key tactics that impact monthly payments and market positioning.
    By Martin Coyne
    01 June 2026
    Quadricycles are outpacing all segments in electrification across France and Italy
    Discover how quadricycles are transforming urban mobility in Europe, driven by electrification and changing regulations, as they become a viable alternative to traditional cars.
    By Maxime Cartier
    20 May 2026
    As fuel costs rise, incentives matter more than ever in the US market
    Data fueled article exploring gasoline costs influence in vehicle purchasing decisions in the US, emphasizing the importance of OEM incentives and customer driving habits.
    By Anthony Puhl
    13 April 2026
    GST reforms’ transformative impact on India’s automotive sector: strategic implications for 2026
    Explore how India's GST 2.0 reform is reshaping the automotive sector, driving demand, pricing strategies, and long-term growth for OEMs and consumers alike.
    By Ashwin Amberkar
    25 March 2026
    How India’s SUV boom is reshaping tyre demand and tread design
    SUVs now dominate India’s car market, reshaping tyre sizes, durability needs, and replacement demand. Discover why tyre makers must adapt fast.
    By Ravi Bhatia