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    Time saving insights on pricing, product, and positioning

    The dynamics of car buying is evolving, with consumers increasingly moving away from purchasing outright. Now, monthly affordability is often considered more important than the list price in decision-making.

    Our Monthly Payments solution delivers insights into these shifting consumer behaviours. By leveraging data specifically focused on finance offers OEMs and NSCs are able to refine their product positioning and inform strategic business decisions.

    The next generation of value analysis

     
     

    Value analysis for Monthly Payments allows OEMs to optimise the value of their products and better align their offering with evolving consumer preferences and changing market trends.  
     
    Delivered as a structured report, it enables you to compare a 'basket' of individual vehicles based on their topline total contract cost, as well as individual product and service differentiators, including adjustments made for market incentives and subsidies.  
     
    With these insights, you can understand the value of each individual component of your vehicle and finance offer and compare the overall package like-for-like with your competition.

     
    Speak to an expert
    Top 7
    European markets

    50
    leading OEM brands

    80+
    vehicle models

    70+
    new finance datapoints

    Leverage JATO automotive finance data to empower decisions

    Monthly Payments is a regularly updated, flexible data solution that helps businesses to make informed choices on product positioning and pricing.

    Business critical data

    Valuable insights that give you an overview of customer finance options, from deposit to interest rate, monthly payments and external contributions.

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    Accurate competitive comparisons

    Compare data across vehicles, models and markets effortlessly, and identify trends to stay competitive.

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    Multi-market coverage

    Access data on top selling models and versions across the EU5 commercial contract offers, with up to 85% of each market covered.

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    Continually updated insights

    Receive data that is updated weekly, giving you the most up-to-date insights and saving time on manual data collection and consolidation.

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    Stay ahead of the curve with consumer behaviour insights

    JATO expert researchers help businesses stay ahead of market trends and consumer behaviours. See some of our recent automotive finance insights below.

    01

    92% of new cars in the UK were financed in 2022

    92% of new cars registered in the UK in 2022 were purchased on finance.

    Source: JATO data

    02

    Across EU5, 2m+ cars were financed in 2022

    More than 2 million cars were purchased on finance across GB, France, Germany, Italy and Spain in 2022.

    Source: JATO data

    03

    Consumers will pay £400pm for their car

    £400 per month is the average sum consumers are willing to pay for car finance.

    Source: JATO consumer research, 2023

    04

    More consumers buy EVs when available on finance

    80% of consumers are more likely to buy an EV if it’s available on finance.

    Source: JATO consumer research 2023

    05

    Consumers say finance lets them get a better car

    More than 50% of consumers agree that car finance allows them to buy a better car.

    Source: JATO consumer research 2023

    How can Monthly Payments help automotive businesses?

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    For many consumers the dream of driving a certain car can only be possible through finance. Monthly Payments is a powerful tool that allows manufacturers and sales companies to forge lasting connections with their customers and create a path for sustainable success in the automotive market.

    Huw Medcraft, Head of Product and Solutions
    Damian-Reilly

    Monthly payments data serves as the navigational compass for OEMs and NSCs, guiding them toward precision in pricing and product positioning, ensuring customer satisfaction. It goes beyond mere numbers, it’s a roadmap to sustaining a loyal customer base and driving business growth.

    Damian Reilly, Head of Dynamic Business Planning
    car-test-4

    Explore our expert insights and analysis

    27 June 2024
    Two in five best-selling EVs in May in Europe were produced in China
    European BEV demand fell 11% in May, with 19% of registrations from China. MG outsold Tesla despite losing ground. JATO Dynamics reports a 2.5% decline in new car registrations compared to last year, highlighting opportunities for Chinese OEMs in Europe amid high BEV prices and upcoming tariffs.
    By Felipe Munoz
    White Tesla Model Y
    13 June 2024
    Tesla Model Y secures position as world’s best-selling car in 2023
    Explore the Tesla Model Y's rise to the world's best-selling car of 2023. Learn from JATO Dynamics data about this electric SUV and its impact on the automotive industry.
    By Felipe Munoz
    Demand for EVs, SUVs and Chinese-made cars - JATO
    30 May 2024
    Demand for EVs, SUVs and Chinese-made cars slows in April
    Explore the shifting trends in Europe's automotive market with JATO Dynamics. From electric vehicles and SUVs to Chinese-made cars, discover the evolving landscape and key insights into the latest market dynamics.
    By Felipe Munoz

    Find out more about Monthly Payments

    Speak to a member of our team to discuss your requirements and find out how we can help you compare contract offers the way your customers do.

    Contact us