Global automotive expert

    Based in Spain, Jorge is an analysis and reporting consultant for Iberia, Spain. He is responsible for providing market intelligence insights, with specialist knowledge on pricing and monthly instalment competitiveness. Jorge also has expertise in NSC internal processes and behaviour. 

    Jorge has more than 15 years of experience in the automotive industry. Prior to joining JATO, he worked for Ford and other automotive brands, and has focused on parts and product processes.

    Insights and inspiration

    13 November 2024
    Explore the key automotive retail trends from US events Digital Dealer and Reuters Automotive, covering AI, EV adoption challenges, and software-defined vehicles.
    By Katie Burke
    12 November 2024
    Discounts on electric vehicles (EVs) are on the rise in UK dealerships. According to 2023/2024 data from UK new car transactions, EV discounts have increased significantly year-on-year, with the average amount available to car buyers doubling.
    By Team JATO
    01 November 2024
    10th Motor Finance Europe Conference & Awards, industry leaders discussed the evolving automotive financing landscape, focusing on regulatory changes, technology, and revenue strategies for both new and used vehicle leasing
    By Helen Fisk
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